On Wednesday, Microsoft Corporation (NASDAQ:MSFT)’s shares inclined 1.68% to $56.13. MSFT 52 week range of the stock remained $39.72 - $56.24, while its day lowest price was $54.76 and its hit its day highest price at $56.24. The company has total of 1.49 million outstanding shares. It has market cap of $440.93 billion.
Microsoft Corporation, a technology company, develops, licenses, and supports software products, services, and devices worldwide. The company’s Devices and Consumer (D&C) Licensing segment licenses Windows operating system and related software; Microsoft Office for consumers; and Windows Phone operating system.
Adobe Systems Incorporated (NASDAQ:ADBE)’s shares gained 1.64% to $95.56.
Demonstrating the mounting pressure for content marketers, Adobe (ADBE) released new findings showing that global consumers are increasingly multiscreening, impatient and demanding to be entertained. The report, “The State of Content: Rules of Engagement,” surveyed more than 12,000 consumers across six countries in one of the industry’s largest and broadest global surveys of consumer views on digital content.
The study found that more than 8 in 10 digital device users would stop engaging with content that is too long or hard to view across devices. It also uncovered robust consumer demand for tailored content from brands, with 73 percent of those surveyed saying they’re open to content recommendations from brands based on past behavior, and 75 percent saying they are willing to exchange at least one piece of information about themselves to prompt better suggestions.
“This is a wake-up call for content marketers everywhere,” said Brad Rencher, senior vice president and general manager, Digital Marketing, Adobe. “To break through, brands need to earn consumers’ trust, use great design and apply smart, predictive connections that add value to the experience.”
Adobe Systems Incorporated is a diversified software company worldwide. It operates in three segments: Digital Media, Digital Marketing, and Print and Publishing. The Digital Media segment provides tools and solutions that enable individuals, small and medium businesses, and enterprises to create, publish, promote, and monetize their digital content.
At the end of Wednesday’s trade, Arena Pharmaceuticals, Inc. (NASDAQ:ARNA)‘s shares surged 5.59% to $1.89. ARNA has beta value stands at -1.01 times and earnings per share was $-0.47. The company has total of 242.55 million outstanding shares and its total market capitalization is $434.16 billion. 52-week price range of the stock remained $1.60 - $6.28.
Arena Pharmaceuticals, Inc., a biopharmaceutical company, discovers, develops, and commercializes novel drugs that target G protein-coupled receptors. The company offers BELVIQ, a drug used to treat chronic weight administration in adults.
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