On Friday, Shares of Verizon Communications Inc. (NYSE:VZ), gained 1.60% to $47.
Those who think corporate responsibility (CR) is at best a nice thing to do, and at worst a distraction, should think again. A comprehensive study commissioned by Verizon and issued (July 9) by IO Sustainability and Babson College has found that well-designed Corporate Responsibility programs lift sales, enhance shareholder value and improve employee productivity.
“We commissioned this study to fill a knowledge gap about CR’s true impact on businesses,” said Rose Stuckey Kirk, chief corporate responsibility officer for Verizon.
Project ROI provides a global assessment of the range of business impacts of CR policies, processes, and programs. Among the study’s key findings: CR programs can have noteworthy positive impacts on sales, marketing and customer engagement. They can enhance revenue by as much as 20 percent, command price premiums up to 20 percent and enhance customer commitment by as much as 60 percent.
Conducted by IO Sustainability and Babson College and sponsored by Verizon and Campbell Soup Company, Project ROI stands out from other CR studies in its breadth of data coverage, focusing sharply on metrics and return on investment.
Verizon Communications Inc., through its auxiliaries, provides communications, information, and entertainment products and services to consumers, businesses, and governmental agencies worldwide.
Shares of Groupon, Inc. (NASDAQ:GRPN), declined -1.22% to $4.84, during its last trading session.
Groupon, launched an epic sweepstakes for a trip for two to New Orleans to meet renowned chef, restaurateur and television personality Emeril Lagasse. Starting recently and running through July 15, Groupon users can enter the sweepstakes by either visiting www.groupon.com/emeril to make a $10 donation to the Emeril Lagasse Foundation or for free by mail. All donations go directly to the Emeril Lagasse Foundation, which creates opportunities to inspire, mentor and enable youth through life skills development and culinary, nutrition and arts education.
The winner will be Emeril’s guest at two charity fundraisers: the Boudin, Bourbon, and Beer food and music festival and Carinvale du Vin––one of the top wine auctions in the country.
Groupon, Inc. operates online local commerce marketplaces that connect merchants to consumers by offering goods and services at a discount worldwide. It also offers deals on products for which it acts as the merchant of record.
Finally, Extreme Networks Inc. (NASDAQ:EXTR), ended its last trade flat, and closed at $2.30, hitting its lowest level.
Extreme Networks, declared new customers and raised adoption of its connectivity solutions in the K-12 education market. With the recent overhaul of the E-rate program, reliable Internet access is a national priority for today’s schools. In addition to equipping school districts across the country with reliable Wi-Fi access, Extreme Networks is assisting education IT administrators improve network access, bandwidth control, application connectivity and analytics with its solutions platform. Extreme Networks’ connectivity solutions provide affordable Internet access and world-class features to teachers, students and administrators. These solutions will be showcased at ISTE 2015 this week, where attendees can hear more about the company’s solutions and industry trends at booth #2528.
Extreme Networks, Inc., together with its auxiliaries, provides wired and wireless network infrastructure equipment, software, and services for enterprises, data centers, and service providers.
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