Activision Games on Game Pass: A Lucrative Opportunity for Activision and Microsoft

Activision and Microsoft have been vocal about the potential benefits of bringing Activision video games to the Game Pass subscription service. This revelation came to light through a recently surfaced document, which was dated before the Federal Trade Commission’s investigation into Microsoft.

The uncensored part of the document states that both Activision and Microsoft have identified significant financial advantages from making Activision’s content available on Game Pass. Activision also acknowledges the economic benefits of offering its content on cloud gaming services. These claims carry considerable weight, particularly in light of Activision CEO Bobby Kotick’s recent comments expressing his company’s lack of interest in subscription services.

However, it is important to note that the document may reflect an outdated stance or, alternatively, Kotick’s position may have evolved since then. A case in point is the inclusion of Call of Duty: Black Ops Cold War in PlayStation Plus this month, which suggests that Activision is open to exploring different distribution models.

Notably, NBA users have previously enjoyed Activision’s Modern Warfare 3, indicating that an announcement regarding Activision games on Game Pass may be forthcoming. This further strengthens the notion that the document’s claims about the financial benefits of such a move could be accurate.

Considering the potential impact of this development, industry observer Derek Strickland highlighted the preliminary nature of the document, implying that Kotick’s testimony – slated to occur soon – could shed further light on the matter. In any case, this revelation has sparked significant speculation and discussion within the gaming community.

Should Activision games indeed become available on Game Pass, it would be a win-win situation for both companies. Microsoft’s subscription service has gained immense popularity, offering gamers access to a vast library of titles at a fixed monthly fee. By adding Activision games to its roster, Game Pass would become even more attractive to gamers, potentially bolstering its subscriber base.

For Activision, this move could tap into a broader player base and generate additional revenue streams. With the rise of cloud gaming services, the company would also be able to expand its reach to a wider audience, including those who prefer playing on the go or don’t have high-end gaming hardware.

In conclusion, the leaked document revealing an appetite for bringing Activision games to Game Pass could represent a lucrative business opportunity for both Activision and Microsoft. As we await further developments and Kotick’s testimony, it remains to be seen whether these plans will come to fruition. Regardless, the potential benefits of such a move are undeniably enticing, and gamers will undoubtedly be eager to see if their favorite Activision titles join the Game Pass catalog in the near future.

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