During Tuesday’s Morning trade, Shares of Applied DNA Sciences Inc (NASDAQ:APDN), lost -3.93% to $3.06.
Applied DNA Sciences, declared that it has reached securities purchase agreements with certain institutional investors providing for the purchase and sale of 2,500,000 shares of common stock at a price of $3.49 per share in a registered direct public offering. In a concurrent private placement, Applied DNA Sciences has agreed to sell warrants to purchase 1,250,000 shares of its common stock at a price of $0.01 per warrant, with an exercise price of $4.30 per share. The warrants will be exercisable startning six months following the closing date of the private placement and will expire five years from the date on which they become exercisable.
The aggregate gross proceeds to the Company from the registered direct offering and private placement are estimated to be about $8.75 million before deducting the placement agent’s fee and other estimated offering expenses. The registered direct offering and concurrent private placement are predictable to close on or about November 27, 2015, subject to customary closing conditions.
The Company intends to use the aggregate net proceeds from the registered direct offering and the concurrent private placement for general corporate purposes, counting working capital, capital expenditures, business development and research and development and acquisitions of new technologies or businesses.
Maxim Group LLC is acting as the sole placement agent for the registered direct offering and the concurrent private placement.
The shares of common stock described above are being offered by Applied DNA Sciences following a “shelf” registration statement on Form S-3 (File No. 333-202432) filed with the Securities and Exchange Commission (the “SEC”), which was declared effective on March 10, 2015.
Applied DNA Sciences, Inc. provides botanical DNA-based technologies for supply chain security, brand protection, and law enforcement applications in the United States, Europe, and Asia.
Shares of Skechers USA Inc (NYSE:SKX), declined -0.34% to $29.37, during its current trading session.
BOBS from Skechers, a division of leading lifestyle footwear company, Skechers USA, Inc. (SKX), is thrilled to declare a multi-year partnership with Best Friends Animal Society, the only national animal welfare organization dedicated exclusively to ending the killing of dogs and cats in America’s shelters. To support the non-profit, BOBS from Skechers has committed $3 million to further Best Friends Animal Society’s lifesaving initiatives. The partnership with Best Friends Animal Society is part of BOBS from Skechers’ ongoing charitable initiatives, which comprises donating shoes to children in need around the globe.
For every purchase of BOBS, Skechers will make a donation to support Best Friends’ programs that reduce the number of companion animals entering shelters and improvement the number who get placed into loving homes. This is Best Friends’ biggest cause marketing partnership to date.
“BOBS from Skechers has been rooted in giving back since the launch of the line and we wanted to expand the philanthropic reach by giving in new ways,” said Robert Greenberg, Chairman and CEO, Skechers. “To date, the current charitable model has allowed all of our BOBS customers to give free shoes to children in need, with over 12 million pairs donated. We are now building upon the giving message by partnering with Best Friends to save pets. With around four million shelter pets being killed each year, we want to assist Best Friends bring that number to zero and we are excited that our partnership will assist play a part in reaching that aim.”
Skechers U.S.A., Inc. designs, develops, markets, and distributes footwear for men, women, and children, in addition to performance footwear for men and women under the Skechers GO brand name worldwide. It operates through four segments: Domestic Wholesale Sales, International Wholesale Sales, Retail Sales, and E-commerce Sales. The company offers casual footwear, counting boots, shoes, and sandals for men, in addition to oxfords and slip-ons, lug outsole and fashion boots, and casual sandals for women; dress casuals, seasonal sandals and boots, and relaxed fit casuals for men and women; casual fusion line for young men and women under the Skechers USA brand.
Finally, Shares of salesforce.com, inc. (NYSE:CRM), lost -1.36%, and is now trading at $79.65.
Sales force, declared Sales force Marketing Cloud Predictive Journeys, with Predictive Scores and Predictive Audiences. With Marketing Cloud Predictive Journeys, marketers can fuse CRM and marketing data with relevant contextual data such as web browsing activity and email engagement. And now, with Predictive Scores and Predictive Audiences, marketers can harness the power of data science to analyze customer engagement and predict the optimal next step in every customer journey.
In the age of the connected customer, engagement must be real-time and relevant. Marketers want technology to tell them who to target, when to target them and in what channels with what message. They need to make decisions in the moment that are based on a multi-dimensional view of the customer and comprise their true interests and intent, not just channel preferences. However, given the massive volume of customer interactions, it is not feasible for marketers to analyze each piece of data for insights and make individual decisions. Marketers simply can’t keep pace with every single customer and all of their interactions with a brand.
According to Forrester Research, just 36 percent of customer experience leaders say that their companies always track what happens during customer interactions. While there are customer experience tools in existence recently, they are a bit like looking at a map at home before leaving for a trip. At one time, having a map was the best way to navigate, but the static data can’t deliver the optimal route. It can’t adapt to events that happen along the journey, like traffic jams or a road closure, to bring a person to their destination in the best way possible.
salesforce.com, inc. provides enterprise cloud computing solutions, with a focus on customer relationship administration to various businesses and industries worldwide. The company offers enterprise cloud computing apps and platform services, counting Sales Cloud for sales force automation, which enables companies to store data, access accurate customer and prospect information, track leads and progress, forecast opportunities, and collaborate around any sale on desktop and mobile devices; Service Cloud that enables companies to connect address customers service and support needs; and Marketing Cloud, which enables companies to map customer journeys to digital marketing interactions through email, mobile, social, Web, and connected products.