On Wednesday, Wayfair Inc. (NYSE:W)’s shares gained 3.72%, and closed at $32.92, as DwellStudio, part of the Wayfair, Inc. (NYSE:W) brand portfolio, will debut its 2015 furniture collections with Comfort Design, a division of Klaussner Home Furnishings, and Magnussen Home Furnishings at High Point Market. DwellStudio’s partnership with two of the most respected manufacturers in the furnishings industry will bring exceptional quality and trend-setting modern design to a broader customer base at compelling prices.
DwellStudio will debut more than 70 new pieces from sofas and chairs to ottomans and gliders, while also expanding into new categories such as dining and bedroom décor. Through supply chain optimization, vertical manufacturing and state-of-the-art logistics, DwellStudio is introducing new groundbreaking designs at compelling price points to reach a broader audience.
The new DwellStudio collections will debut in Klaussner’s Comfort Design showroom with a ribbon cutting event on April 17 from 4 p.m. until 6 p.m. and Magnussen will follow with a reception at their showroom on April 18 from 4 p.m. until 6 p.m. Christiane Lemieux will attend both events.
In addition to the new upholstery and case goods collections, DwellStudio will continue its licensing contracts with Robert Allen for fabrics, Global Views for decorative accessories and Surya for rugs.
Wayfair Inc. engages in the e-commerce business in the United States. It offers about seven million home products under various brands. The corporation’s brands comprise Wayfair.com that focuses on offering home furnishings and décor from low-to high-end and across various styles; Joss & Main, an online flash sales site; AllModern, an online destination for original design for modern home enthusiasts; DwellStudio, an online design studio for modern, fashion-forward home furnishings; and Birch Lane, a destination for classic style home designs.
Southwest Airlines Co. (NYSE:LUV)’s shares jumped 3.65%, and settled at $42.85, during the last trading session on Wednesday, after Southwest Airlines began operating more time-saving daily itineraries between Dallas Love Field and nine additional cities around the United States (Columbus, Ohio; Indianapolis, Ind.; Memphis, Tenn.; Milwaukee, Wis.; Panama City Beach, Fla.; Portland, Ore.; Sacramento, Calif.; San Jose, Calif.; and Seattle, Wash.) and will launch Saturday-only flights between Dallas and Charleston, S.C., on Apr. 11, 2015.
In addition, Southwest began additional flights between Dallas and Ft. Lauderdale/Hollywood, Oakland (San Francisco Bay Area), and Santa Ana/Orange County. The carrier also initiated daily service between San Antonio and Cancun, and between Kansas City International Airport and New York LaGuardia.
Southwest Airlines Co. operates passenger airlines that provide planned air transportation services in the United States and near-international markets. As of December 31, 2014, it operated 665 Boeing 737 aircraft; and had 12 Boeing 717 aircraft.
At the end of Wednesday’s trade, Yahoo! Inc. (NASDAQ:YHOO)’s shares climbed 3.58%, and closed at $45.17, after declared that in addition to Yahoo data, first-party CRM data and third-party data, advertisers can now use more than 40 Flurry Personas, such as “Business Travelers” and “Social Influencers,” to reach the right mobile audiences through Yahoo Gemini. Flurry Personas are behavioral audience groups based on real app use based on aggregate data from Flurry Analytics. Flurry from Yahoo builds Personas based on users who are particularly heavy users of particular apps.
In a test with a global CPG corporation, using Flurry Personas to target mobile campaigns created lift from 5 to 12 points for all major brand KPIs. Applying Flurry Personas caused a 14 point lift in unaided brand awareness, a five point lift in purchase intent and a 12 point lift in brand usage contrast to regular mobile campaigns.
Yahoo Gemini advertisers with managed accounts can get started using the powerful combination of Yahoo data and Flurry Personas for their mobile campaigns recently, at no extra cost.
The availability of Flurry Personas in Yahoo Gemini is the latest example of data and technology integration creating more effective cross-device advertising solutions for brands since Yahoo attained Flurry eight months ago.
Yahoo! Inc. provides search and display advertising services on Yahoo properties and associate sites worldwide. The corporation offers Yahoo Search that serves as a starting point to navigate the Internet and discover information; and Yahoo Answers, which enables users to seek, discover, and share knowledge and opinions across mobile phones, tablets, and desktops.
Zynga, Inc. (NASDAQ:ZNGA), ended its Wednesday’s trading session with 3.57% gain, and closed at $2.90, after Zynga declared that current Chief Executive Officer Don Mattrick will depart the Corporation and the Board of Directors effective April 8, 2015. Mark Pincus, Zynga’s founder and chairman, will return to the role of Chief Executive Officer.
At his request, Pincus will receive an annual salary of $1 in connection with his appointment to Chief Executive Officer.
Zynga Inc. develops, markets, and operates online social games as live services played on the Internet, social networking sites, and mobile platforms in the United States, Asia, and Europe.
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